BGCA X Old Navy: Cozy Socks (Retail, Celebrity)

Video Editor, Colorist & Art Director

We teamed up with A-Rod and the Boys and Girls Clubs of America to retell THE classic Christmas poem. The stars of the show are the new $1 Cozy Socks from Old Navy. With every pair sold, Old Navy donated a $1 up to 1 MILLION Dollars to the BGCA!

*Over 16 Million views driving over $8 Million in sales in just a few days.